Boyd's Colour Studio

China Red CW-310

Williamsburg® Paint Colour Collection · Benjamin Moore

LRV 18.69 Gennex® at Boyd's

A colour that symbolizes good fortune, this very traditional deep red was developed from a hand-mixed sample using vermillion, a pigment in use since antiquity.

Visit Boyd’s

Order chip Get directions

See this colour under store lighting — get directions to Boyd’s.

Your colour scheme

How to use

Tap a Walls / Ceiling / Trim / Accent swatch → search or pick a colour → switch room tabs → adjust Light.

Screens vary — confirm chips under store lighting at 590 Ellesmere Rd.

Choose a colour

Highlight a scheme slot, then search or pick a swatch below.

Demonstration only. Screen colours can vary. Visit our Scarborough showroom to view these shades under store lighting before you buy. Boyd's Colour Studio is an approximate preview — choose your final colour after checking physical chips or sample pots at 590 Ellesmere Rd.

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